Arianne Elmy Photoshoot Campaign in West Palm Beach

Get ready, because Designer Arianne Elmy is the perfect example of a badass female entrepreneur running her own namesake label. She designs really unique contemporary luxury clothing and is quickly turning herself into a household name that celebrities such as Lil Kim, Katy Perry, Lorde, and Brandy have been spotted sporting her striking designs

I was lucky enough to work alongside Arianne and NYC Photographer Oriana Layendecker when they were in Palm Beach to shoot the campaign for her Iconic Good Luck Dress and Good Luck Shorts a few months back. Model Jessica Whitehead was our model for the day, between her beauty and the Good Luck Dress, she turned so many heads during our photo shoot at The Breakers Palm Beach.

Arianne wanted our model to have effortless-looking makeup, so I did use moisturizing primers that had a hint of radiance to them. I followed that with my favorite Tom Ford traceless stick foundations and some Senna cream blushes in a deep berry color for a little extra flush that looked beautiful and natural on her dark skin. I add a fair amount of mascara and some light contour to accentuate her bone structure and give a little extra definition to the eyes and cheekbones. I just love how buttery her skin looks!

Oriana, the photographer, took a variety of photos during the session and she’s a master of making e-commerce and lifestyle images look high-end and editorial. These honestly could be used as advertising or submitted to a fashion magazine.

Overall, I'm pretty obsessed with how these shots turned out and I NEED this dress in my life once I start going out to events again!